The Challenge
One of the world’s largest suppliers of technologically advanced aerospace and defense products, UTC Aerospace Systems, aimed to introduce an updated and compact version of its multispectral long-range imagery sensor to new markets.
The Approach
A next generation multispectral sensor, the SYERS-3 Multispectral Long Range Imagery Sensor aids mission commanders across a variety of mission conditions. To fully communicate the product’s innovative capabilities, a video presentation was created, showcasing the sensor package on globally deployed airframe platforms.
The Value
The video sales tool allows UTC Aerospace Systems to delve into new, international markets by enabling potential customers to grasp the advanced technology and capabilities of the businesses new, compact multispectral sensor packages.