Workday Communication

Nortek's Seamless HR Transformation

The Challenge

Nortek transitioned from a holding company to an integrated operations company but faced HR inefficiencies with 51 payroll systems. Implementing Workday as a unified platform required not just technological integration but also company-wide adoption. The challenge was ensuring clear communication, employee buy-in, and a seamless transition across six diverse business segments.

The Approach

Inventive MarComm crafted a strategic Workday communication plan to drive adoption.

  • Messaging Strategy: Highlighted system benefits and addressed concerns.
  • Multilingual Materials: Created inclusive guides, posters, and brochures.
  • Engaging Content: Produced internal articles and training resources.
  • Accessible Training: Quick-reference guides were placed at payroll kiosks and workstations.

The Value

The transition from 51 payroll systems to a single Workday platform was a major shift for Nortek, requiring clear communication and strong employee support. Inventive MarComm provided the strategic guidance and tools to ensure a smooth rollout.

  • Increased Efficiency: Streamlined HR processes across business segments.
  • Higher Engagement: Clear communication ensured strong employee buy-in.
  • Supportive Resources: Training materials, guides, and multilingual content helped employees adapt.
  • Smoother Adoption: Employees felt informed and prepared for change.

Strategic marketing + communications so creative, you can permanently say goodbye to uninspired.

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When to Think of Us

  1. You need to extend your teams’ capabilities
  2. You are frustrated with your current agency
  3. The launch of your new product or program is too important to fail
  4. You need an agency solution without the long drawn out RFP process
  5. You need the brain power of an experienced team
  6. Your internal comms is rolling out (fill in the blank) and your resources are limited

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